mary barlow

Word icon Resume for Mary Barlow

1035 Hill Street, Whitinsville, MA 01588
Phone: 508 769 8134 — Cell/mobile: 5087698134
mary.barlow@verizon.net
http://www.linkedin.com/in/marybarlow

Qualifications

Writing and Editiing - Quick Skills Summary: <br>Global healthcare communications<br> Patient, physician, pharma professional engagement<br> Traditional / mobile Web, print, social media<br> Media planning & strategy <br> Articles, ebooks, blogs, brochures, reports, white papers, video, case studies, thought leadership <br> Interview & research skills<br> Concept, design, and layout process<br> Leadership <br> Ability to meet tight deadlines and rigorous medical and regulatory reviews<br> Style guides: AMA, AP, MLS, and Chicago Manual of Style<br> Excellent “soft” skills: problem solving, situational leadership, collaboration <br>

Work History

Medical Communications Media Producer, Self
June 2010 — Present

  • Strategizes to engage patients, advocacy groups, physicians, pharmaceutical industry professionals, and other stake holders. Builds brands and concepts for new campaigns.

  • Leads and develops communications for traditional and mobile digital media, as well as brochures, fact sheets, clinical site tools, press releases, ads, case studies, speeches, and more.

  • Crafts thought leadership materials — articles, ebooks, white papers, blogs.

  • Produces lead generation through precision marketing tactics, including social media outreach and e-mails strategically directed toward specific market segments.

  • Joins communications teams in calls and presentations to clients.

  • Handles all aspects of projects and account management from start to finish, including interviewing, researching, editing, and managing client and regulatory review processes.

  • Works on- or off-site. Mentors copy team and edits other writers’ work to ensure accuracy, proper messaging, and consistency.

  • Collaborates with designers and other creative team members for optimal communications solutions.

  • Has written about behavioral health and psychopharmacology; central nervous, immune, respiratory system, infectious, and rare disease; cancer; chronic conditions; substance abuse; as well as women’s and preventive health

  • Has extensive knowledge in pharmaceutical market access and marketing, pharmaceutical sales, hospital and health care delivery systems, the Affordable Care Act and healthcare coverage, and more

Copy Manager & Senior Writer, Blue Cross & Blue Shield of Rhode Island
November 2002 — June 2010

Thrived in agency-model department. Developed communications strategies and messages. Engaged patients, physicians, businesses, and government. Wrote ad copy, digital media, articles for Choices magazine, speeches, annual reports, brochures, direct mail, presentations, benefit summaries, preventive health literature, and technical instructions. Mentored copy team and edited other writers’ work.

Staff Writer, Stonebridge Press
November 2000 — November 2002

Served as journalist for Blackstone Valley Tribune newspaper, which has a circulation of about 40,000 readers in the Northbridge, Douglas, and Uxbridge Massachusetts area. Reported on a diverse range of events from local politics to human interest.

Education

Bachelor's Degree in the Science of Professional Communication
Clark University, Worcester, Massachusetts

Memberships

  • Member of Phi Theta Kappa National Honor Society
  • Massachusetts Health Council — Member
  • American Medical Writers Association (AMWA) — Member
  • Families First Rhode Island — Board of Directors Member
  • Rhode Island Health Literacy Project — Former Committee Member